Journal

Blog

Conversations, guides, and editorial from the premium cigar world.

Klaas Kelner at the Light 'em Up Lounge
1.5 hour video

Reinhard PohorecAugust 18, 2025

Klaas Kelner at the Light 'em Up Lounge

Klaas Kelner, CEO and founder of Kelner Tabak, brings a lifetime of experience in premium cigar craftsmanship to his own company. As the son of legendary master blender Henke Kelner, he grew up surrounded by tobacco fields, curing barns, and factory floors.

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HENK's Heiko Pörz at the Light 'em Up Lounge
1.5 hour video

Reinhard PohorecAugust 18, 2025

HENK's Heiko Pörz at the Light 'em Up Lounge

Heiko Pörz, founder of HENK, has built a brand that merges refined design, functional innovation, and deeply personal storytelling. Drawing from decades of travel and an appreciation for craftsmanship across cultures, he has created luxury accessories that stand out for their individuality and enduring quality.

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Heinrich Villiger at the Light 'em Up Lounge
1 hour video

Reinhard PohorecAugust 18, 2025

Heinrich Villiger at the Light 'em Up Lounge

Heinrich Villiger has been in the cigar business for more than seven decades, steering Villiger through the post-war years, industry consolidation, and the rise of both machine-made and premium hand-rolled cigars.

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Jorge Padron at the Light 'em Up Lounge
1.5 hour video

Reinhard PohorecAugust 14, 2025

Jorge Padron at the Light 'em Up Lounge

Jorge Padrón, President of Padrón Cigars, shares insights into his upbringing in the tobacco world, the legacy of his father José Orlando Padrón, and the guiding philosophy that has kept the brand among the most respected in the cigar industry.

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Tatuaje at the Light 'em Up Lounge
1.5 hour video

Reinhard PohorecAugust 12, 2025

Tatuaje at the Light 'em Up Lounge

Pete Johnson, founder of Tatuaje Cigars, joined the Light 'em Up Lounge to talk about building a brand that's become a modern classic in the premium cigar world.

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Casa 1910 at the Light 'em Up Lounge
1.5 hour video

Reinhard PohorecAugust 12, 2025

Casa 1910 at the Light 'em Up Lounge

In this Light 'em Up Lounge conversation, Jaime and Manolo from Casa 1910 shared how their brand is redefining perceptions of Mexican premium cigars.

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Nestor Plasencia at the Light 'em Up Lounge
1.5 hour video

Reinhard PohorecAugust 12, 2025

Nestor Plasencia at the Light 'em Up Lounge

Nestor Plasencia, CEO of Plasencia Cigars, joined the Light 'em Up Lounge to share the remarkable story of a family that has shaped the premium cigar industry for more than 150 years.

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Nick Perdomo at the Light 'em Up Lounge
1.5 hour video

Reinhard PohorecAugust 1, 2025

Nick Perdomo at the Light 'em Up Lounge

Nick Perdomo shares the philosophy and discipline behind one of the most successful family-owned cigar companies in the world, reflecting on legacy, vertical integration, and uncompromising quality control.

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Les Fines Lames at the Light 'em Up Lounge
1.5 hour video

Reinhard PohorecAugust 1, 2025

Les Fines Lames at the Light 'em Up Lounge

The founder of Les Fines Lames shares the story behind one of the most iconic accessories in the cigar world — from French craftsmanship to a lifestyle brand rooted in design and passion.

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How to (properly) Cut A Cigar: The Guide
7 min read

Macy HansonFebruary 14, 2023

How to (properly) Cut A Cigar: The Guide

Keep it simple. Not only is this excellent advice for life and business, but it is also the philosophy that best applies to the cutting of cigars. When in doubt, cut less.

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Thinking Outside the (Cigar) Box
8 min read

Macy HansonDecember 20, 2022

Thinking Outside the (Cigar) Box

Some brave and creative premium cigar companies have started to think outside of the Spanish cedar cigar box. We take a closer look at the major alternatives.

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What Is a "Vintage Cigar"?
8 min read

Macy HansonSeptember 20, 2022

What Is a "Vintage Cigar"?

A discussion with three cigar-blending luminaries about the concept of "vintage" in the premium cigar industry and whether consistency is overrated.

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Cigar online media threatened (?)
10 min read

Macy HansonMarch 29, 2022

Cigar online media threatened (?)

How a recent FDA-commissioned study on premium cigars sends the disturbing signal that the FDA has turned its attention to the regulation of online cigar media.

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